If you are a business owner, then you know the importance of signage. Signs are an easy way to get your business’s name out there, and also let customers know where you are located. The earliest types of signs were milestones which indicated the distance to a city. Initially, milestones always indicated the distance to Rome, giving rise to the expression, “all roads lead to Rome.” However, things changed during the Middle Ages, and signs began giving directions to cities and towns in different directions.
Today, signage can be divided into four different classifications. These are information, direction, identification and safety/regulatory. Businesses are usually only interested in the first three of these types, especially as far as promotion is concerned. Two popular types of signs that businesses will utilize to fulfill these roles are monument signs and hanging signs.
A monument sign is a low tech sign that is mounted into the ground with a case, as opposed to being hung. They are commonly used as outdoor business signs outside of outside strip malls, office complexes, corporate headquarters, and funeral homes. They are much less commonly used as interior signs.
Hanging signs are, as the name indicates, signs which are hung. Common examples of these include vinyl banners. An advantage of hanging signs is that they can be used as indoor or outdoor business signs. An innovation in hanging signs is the magnetic sign. Magnetic signs are great because they are a low cost, high impact way to advertise your business’s name in the community. Another advantage of magnetic signs is that they can be removed when necessary. If you would like to find out more information about the different types signage available to business, look online or in the yellow pages. In many cases, you may even be able to order company signs online. Read more here.